The History of Graphic Design. 40th Ed.

Nel vorticoso passare del tempo, il graphic design – con la sua vivida e nitida sintesi di immagini e idee – ha catturato lo spirito di ogni epoca. Ogni singolo istante di ogni giorno siamo circondati da packaging minimalisti, pubblicitŕ pittoresche, brillanti infografiche ambientali e agili interfacce: ecco dunque che il graphic design serve tanto a trasmettere informazioni quanto a riflettere le aspirazioni culturali e i valori di una societŕ.

Grazie alla sua vasta conoscenza della materia, l’autore Jens MĂĽller passa in rassegna i progetti piů straordinari di ogni anno, che rappresentano altrettante pietre miliari nella storia del design. Questa raccolta di importanti lavori grafici rappresenta una riflessione ormai imprescindibile sull’evoluzione di un campo creativo soggetto a continui cambiamenti e sfide. Aiutandoci a riconoscere l’impatto decisivo del graphic design sulla nostra vita quotidiana, questi progetti fondamentali fungono da coordinate per orientarsi nella storia contemporanea.

About the series

TASCHEN is 40! Since we started our work as cultural archaeologists in 1980, TASCHEN has become synonymous with accessible publishing, helping bookworms around the world curate their own library of art, anthropology, and aphrodisia at an unbeatable price. Today we celebrate 40 years of incredible books by staying true to our company credo. The 40 series presents new editions of some of the stars of our program―now more compact, friendly in price, and still realized with the same commitment to impeccable production.

Editorial Reviews

Review
„Jens MĂĽller ambitiously traces not only the evolution of an industry, but also the arc of our aesthetics.“ ― TIME Magazine

About the Author
Jens MĂĽller was born in Koblenz, Germany, in 1982 and studied graphic design. Recipient of numerous national and international design awards, he is creative director of Vista design studio in DĂĽsseldorf and professor of corporate design at the Dortmund University of Applied Sciences and Arts. Author and editor of several books, MĂĽller researches the history of graphic design and corporate identity.

Julius Wiedemann studied graphic design and marketing and was an art editor for newspapers and design magazines in Tokyo before joining TASCHEN in 2001. His titles include the Illustration Now! and Record Covers series, as well as the infographics collection and books about advertising and visual culture.